Mar 28, 2026

Join us as we revisit this conversation from 2022!

If getting more clients is on the agenda, this is a conversation you don’t want to miss. Roger speaks with Chris about the elements that make up the ideal marketing strategy from identifying the ideal clients, to niching, advertising budget, emotional selling and so...

Mar 28, 2026

Join us as we revisit this conversation from 2021!

Bobby and Roger have a timely discussion about industry trends and why they are relevant to know as accounting professionals.  From marketing and sales to get the clients we need to grow the business to then working with them as their CFO and advisor.

It all starts with...

Mar 25, 2026

Thank you for joining us for another episode of Building the Premier Accounting Firm. In today’s episode, Roger Knecht and guest Nathan Whittacre discuss the ever-evolving landscape of technology, cybersecurity, and AI in the accounting industry. They offer practical advice for accounting professionals on how to...

Mar 21, 2026

Join us as we revisit this conversation from 2021!

Here’s an episode you don’t want to miss.

Shannon and Roger discuss the challenges that owners of accounting firms face as they work to offer quality accounting services profitably.  For example, is it effective to be everything to everyone when running the...

Mar 18, 2026

Welcome to another episode of Building the Premier Accounting Firm. Today, Roger Knecht and Nikki Rausch discuss how to master authentic sales in the accounting industry. Learn to differentiate marketing from sales, build lasting client relationships, and effectively price your services for maximum value and client...