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Mar 30, 2024

Join us as we revisit this conversation from 2023!


In this week’s episode of "Building the Premier Accounting Firm", host Roger Knecht welcomes Mark Cook, president of Windfall Partners and five-star keynote speaker. He talks about the lessons he learned as a teenager working at a supermarket and how he later found success in the "business of ideas." He shares the valuable lessons he learned from his mentors and the principles that guide his work.

Mark shares his inspiration to start his own business and insights into his Bold Encounters system, which is a unique leadership and problem-solving approach. He also talks about the key traits that define effective leadership and what it takes to become a great leader. Mark offers practical advice for getting "unstuck" as a leader and shares his perspective on the role of tasks in problem-solving.

Whether you are an aspiring entrepreneur or a seasoned business leader, this episode is filled with valuable insights and practical tips for building a successful and fulfilling career. Tune in to "Building the Premier Accounting Firm" to hear from Mark Cook and gain new insights into the world of business and leadership.

Your Host: Roger Knecht, president of Universal Accounting Center

Guest Name:  Mark S. Cook

Mark Cook is president of Windfall Partners and offers five-star keynotes and consults through a system to lead. Mark and his firm get leaders unstuck and thriving with their teams.

After turnarounds as chief executive and tech exits, Mark leads the largest-ever studies of award-winning leaders, a NYT bestseller (Great Work w/ David Sturt). Mark has since extended his research, coaching 4,000 client wins at top brands in over 50 cities.

Mark’s Bold Encounters is an advanced system for leading:

  1. Powerful steps on a proven path forward

  2. Problem-solving skills that beat obstacles fast


Universal Accounting Center

●        Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth.



Mark offers brief brainstorming without obligation on priorities, problems, and bold encounters that could help—all at  Just click on the green "Let’s Talk” button.


Get a FREE copy of this book all accounting professionals should use to work on their business and become profitable.  This is  a must-have addition to every accountant’s library to provide quality CFO & Advisory services as a Profit & Growth Expert today:

●        “in the BLACK, nine principles to make your business profitable” – e-book



For Additional FREE Resources for accounting professionals check out this collection HERE!


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Remember this, Accounting Success IS Universal.

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